The information provided will be used to contact you to discuss your fee estimate. It will not be used for any other purpose.
Barb reports on many of the VOD and streaming services as well as the majority of linear channels.
There are 3 parts to the licence for a TV Sales House.
The main annual licence allows access to Barb data to promote the sales of advertising space. The annual fee is £14,070 and is payable by all licensees.
The second part of the licence is based upon the share of Total Identified Viewing for both linear channels and VOD and video-sharing services which are measured by Barb. If you are working with a VOD or video-sharing service which is measured by Barb then enter the service name in the box to get the share of Total Identified Viewing. The period that this is based upon is the 1st July 2023 to 30th June 2024 and is known as the ‘base period’. You will need to do this for each VOD and video-sharing service you represent.
There are two parts to this licence if you would like to use Barb data as part of the sales process.
The main annual licence allows access to Barb data to promote the sales of advertising space. The annual fee is £14,070 and is payable by all licensees of the TV Sales House Licence.
The second part of this licence is where you are working with services that are not reported by Barb but you would like to use Barb data as part of the sales process. This fee is based on all the advertising revenue arising during the calendar year from these sales. There is a flat fee for advertising revenue of less than £5m or for advertising revenue over £5m the fee is 0.02% of the advertising revenue.
*Any data you share on revenue is required to produce an accurate estimate, this information is discarded on submission. Submissions are only completed when you click the ‘Submit’ button for a consultation. You and Barb will receive an email of your completed form, but revenue is removed and is not shared with Barb.
Please enter all advertising revenue arising from the sales in the calendar year if it above £5m.
Whilst Barb will not receive any details of the advertising revenue you enter so that you can receive an accurate estimate of your licence fee, you will need to share the advertising revenue with Barb should you decide to purchase a licence. Barb will, however, enter into a clean team agreement to ensure the confidentiality of this data.
If you would like Barb to contact you to discuss the estimated licence fee provided, please let us know in the text box below. Sarah will get in touch soon after to arrange a call.
Sarah Mowbray Client Services Manager
There are several options available to access Barb data. The vast majority of Barb subscribers choose to access Barb data via a data bureau. These companies have created user friendly analytic systems and services. A list of the companies is here. As an independent company to Barb, there is a separate fee payable directly to the chosen bureau.
Barb has an API feed which is free to access for Barb subscribers. You will need software to be able to analyse the data.
There is also topline data available in the subscriber section of the Barb website which is updated on a weekly basis. Access to the subscriber section will be available with purchase of a full licence.
As part of your licence you may use Barb data to promote the sale of Advertising space and sponsorship opportunities. You may also use the data to report back to your clients on how their campaigns have performed.
The licence fee provided is the annual licence fee which is based on the calendar year.
If you would like to take a licence after January, the fee will be prorated to the first of the month in which the licence is active.
Any data you share on revenue is required to produce an accurate estimate, this information is discarded on submission. Submissions are only completed when you click the ‘Submit’ button for a consultation. You and Barb will receive an email of your completed form, but revenue is removed and is not shared with Barb.